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DOOR COUNTY, WISCONSIN · EST. 2019

Rooted in the Land.
Built From Experience.

Door County Cannabis Co. grew from Gray-Aire Farms and a belief that hemp could become part of the next chapter of Wisconsin agriculture. Since 2019, we have grown the crop, built products around it, and helped customers understand a rapidly changing hemp industry.

Gray-Aire Farms in Door County, Wisconsin

OUR STORY

Before the Products, There Was the Farm.

Door County Cannabis Co. is a Wisconsin hemp company founded in 2019 through our work at Gray-Aire Farms in Door County.

The farm had long been part of Door County agriculture. Hemp offered us a new opportunity to diversify that history with a crop that was suddenly part of a newly legal national industry.

We did not enter hemp from a boardroom or a trend report. We started by putting plants in the ground.

That experience shaped how we approach everything that followed: understand the product, test what we make, communicate clearly, and stay grounded in the realities of being a small agricultural business.

FROM FIELD TO COMPANY

How We Got Here.

2019

Our First Hemp Crop

We planted hemp at Gray-Aire Farms in Door County during Wisconsin's early years of commercial hemp production.

2020

Growing the Operation

Our cultivation expanded as we experimented with new planting methods, biodegradable mulch, equipment, genetics, and ways to improve efficiency in the field.

2021

Research & Collaboration

Gray-Aire Farms contributed acreage to the Midwest Hemp Database cultivar program, adding our Door County experience to a wider regional research effort.

TODAY

A Wisconsin Hemp Company

Door County Cannabis Co. has grown into a consumer brand focused on CBD, hemp-derived cannabinoids, laboratory testing, education, and transparency.

2026

Another Turning Point

Federal hemp law is changing again. We are documenting what those changes mean for consumers, Wisconsin agriculture, and independent hemp businesses like ours.

Read our 2026 hemp law guide →

WHAT WE STAND FOR

The Standard Is Simple.

01

Transparency Over Hype.

Hemp has enough confusing language already. We believe customers should be able to understand what is in a product, how much is in it, and what the laboratory results actually show.

02

Testing Matters.

We use third-party laboratory testing because cannabinoid content cannot be verified from packaging or appearance alone. Customers should have access to the data behind the products they purchase.

03

Agriculture Comes First.

Our relationship with hemp began in a Wisconsin field. That agricultural foundation continues to shape how we think about sourcing, sustainability, regulation, and the future of the industry.

04

Education Creates Better Customers.

We would rather explain cannabinoids honestly than oversell them. Our Learn library covers CBD, THC, laboratory testing, Wisconsin hemp law, and the changing federal landscape.

Explore Learn →
Hemp growing at Gray-Aire Farms in Door County Wisconsin

GRAY-AIRE FARMS

Our Relationship With Hemp Started Here.

Farming taught us things that cannot be learned from a product catalog. Weather matters. Genetics matter. Soil matters. Processing matters. Testing matters.

Growing hemp ourselves gave us a perspective on the plant—and the industry—that still shapes Door County Cannabis Co. today.

EXPLORE OUR HEMP FARM STORY →

TRANSPARENCY

Know What's in the Product.

Our laboratory resources help you understand cannabinoid potency and review available testing for our products.

VIEW LAB TESTING →

EDUCATION

Understand the Industry.

Explore practical guides covering CBD, THC, Certificates of Analysis, Wisconsin hemp law, and the federal rules reshaping hemp in 2026.

EXPLORE LEARN →

DOOR COUNTY CANNABIS CO.

Wisconsin Grown.
Door County Rooted.

What started with a hemp crop at Gray-Aire Farms became a Wisconsin brand built around agriculture, transparency, education, and products we can stand behind.